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The management of Data Stats believes that its relationship with its clients and visitors is far too important to have their unique profiles be treated as a commodity or revenue source. Furthermore, management firmly believes that information collected for one purpose should not be used for other purposes without the consent of the subject of that information. Data Stats will not sell, trade, or otherwise give away individual customer or visitor information, gained through our normal business operations, to third parties. Nor will we engage in what we consider to be "intrusive" profiling unrelated to our business. Data Stats does collect and maintain profile databases of customers and visitors to its web site. These databases are not visitor specific. The purpose of these databases is to help improve Data Stats' operation and offer better service to our clients. Data Stats pledges to protect the confidentiality of this information. If you believe that we have violated the trust you have placed with us, please contact me immediately at the above address or email me at: Raymond D. Matkowsky Chief Executive Officer |
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War is never good. However, there is one advantage stemming from World War II. The end of the war saw a baby boom like no other. This boom jump started the American and European economies and brought on unpresidented advancements. Unfortunately, this boom is coming to an end and bring on many challenges for the world's economies. I have no doubt we will meet these challenges but it will be a wild ride. This month we have gone back into our archives and pulled out a paper we published in November 2013 written by Imran Zaman that discusses why projects fail. The reasons are timeless and keep on repeating themselves. There are many good learning articles in our archives. Read this one any any others that may interest you. As always, take time to see Dr. Marcia Yudkin's Marketing Minute comments. |
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| Imran Zaman |
 | Marcia Yudkin, Ph.D (As of June 2022, Marketing Minute is no longer published. Click to see how to obtain past articleds.) |
