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Author/Title Listings

Author Title Date of Publication
Jon Allo How to Learn From Customer Feedback March 2021



Dr. Jim Anderson 9 Ways To Deal With The Competition September 2017



JC Andrews Prospects Desire More Than Lower Prices October 2014



Marilyn August Hooked on Money July 2014



Ellen Bowers Why Word of Mouth Marketing Strategy Is the Most Powerful Method for Growing Your Business July 2014



B. Boyd Why Use Lead Generation May 2022



Ellen Bowers Why Word of Mouth Marketing Strategy Is the Most Powerful Method for Growing Your Business December 2022



Stephan C. Campbell Business to Business Marketing and Branding Considerations May 2014



Kim L. Clark The Millennial Client October 2016
Re-Examine Your Value Proposition August 2019
Refresh Your Value Proposition Septembert 2019



Mary Cochrane Raise Awareness: Five Tips That Guarantee Success August 2018



Michael Cohn Building Solid Connections With Your Clients December 2016
Making Your Brand Stand Out in a Tough Market September 2020
Pay Close Attention to Your Competitors November 2021



Brian P. Conway One of the Most Essential Skill Sets a Small Business Owner Ought to Have September 2015



Daryl Cowie Cost Management Tip - Understand your Operations Cycle August 2013



Sean D'Souza The Carpe Diem Method of Finding Work (And Vacation) Time May 2013
Why Credibility Doesn't Matter In Your Marketing Strategy September 2013
Why Higher Prices Get More Attention Than Lower Prices September 2014
The 6 Most Important Lessons In Marketing January 2016
The Science of Undervaluing Yourself
(And How To Overcome It)
February 2016
How Gentle Productivity Gets Astounding Results June 2017
How To Achieve A Lot (Even As You Switch Tasks All Day) October 2017
Two ways to stay ahead of your competition (even if you sell them all your secrets) December 2017
Why "Failure" Is Just A Pre-Sell For Success May 2018
3 Elements That Create Waiting Lists that Work October 2018
Why Waiting Lists Fail November 2018
How To Know If Your Article Is Exciting Enough For The Reader March 2020
The Carpe Diem Method of Finding Work (And Vacation) Time May 2013
How To Double Your Sales With Versions and Satellite Product August 2021
Why Staying Small Is Probably A Smarter Move March 2022
How Gentle Productivity Gets Astounding Results August 2022
Why Restricting The Numbers Of Sales Increased Profits (And Will Give You More Downtime) September 2022
Why A Different Name Can Increase Your Product Price By 1000% May 2023



John Eberhard Testing in Marketing July 2015



Douglas Evans No Time To Breathe December 2014



Rebeccah T. Fearon 5 Steps to Lean Production February 2014



Dan Feder Businesses That Can Receive Financing From European Funds June 2021



Dawn Ferguson You Have to Market BEFORE You Sell April 2014



Scott Flood Angry People Shouldn't Drive Your Marketing February 2018



Flavillia Fongang How to Successfully Do Business Overseas November 2017



Fabienne Fredrickson Three Simple Ways to Explain Your Value to Potential Clients  March 2014
Three Reasons Why a Get Acquainted Call Beats a Free Consultation  March 2015
Two Super Simple Ways to Talk About Results With Clients  January 2018
Why You Shouldn't Always Accommodate Special Requests  May 2021



Larry Galler There's a "Right" Message for Each Market Segment  August 2017



Carlos H. Giraldo Marketing - Don't Overlook the Basics  August 2014



Dylis Guyan Why Stories Are an Essential Component in Marketing and Selling  April 2019



Gary D. Halbert US "Debt Held by the Public" vs. Total National Debt  December 2018



Diane Helbig Time Is On Your Side  August 2016



Dan Herman The 5 Percent That Determines Your Company's Success July 2013



Lynn Hunsaker Avoid Half-Brained Marketing April 2022



Shep Hyken Free Can Be a Great Customer Service Strategy  August 2015



Valentina Iorga New Generations Don't Buy The Same Way June 2015



Nancy Harlow Irwin Research As a Road to Profit April 2017



Pam Ivey Strategies to Build Positive Word-Of-Mouth February 2021



Latrisha Desean Jacobs What You Do Is Nothing New But How You Do It Can Be Different December 2020



Jane Joyner 8 Main Benefits of Email Marketing December 2021



Angela Landrum 7 Marketing Reporting Metrics That Really Matter March 2017



Bob Leduc Beat Your Competition Without Cutting Your Price October 2013



Josh Lee 5 Key Importing Secrets That Can Change Your Business May 2016



Cerkez Lena Understanding The Business Due Diligence Process  February 2015



Marcus Lloyd The Trust Destroying Mistakes to Avoid  November 2016



Jo Macdermott Marketing Strategy: How to Develop Your Audience and Grow Your Business  March 2016
Marketing: Back To Basics  February 2017
Fiscal Savings Plans  April 2020



Johnetta E. Matkowsky You Have To Care! October 2009



TR>
Raymond D. Matkowsky Actually, Quitters Do Win! March 2006
Are You Paying For Speed That You Don't Need Or Don't Have? January 2009
Lubricating Your Profits? June 2009
Do You Really Want To Play This Game? June 2010
You Do Want To Play This Game! Part II September 2010
Go Where the Money Is! December 2010
Are You Really Saving Money? March 2011
Good Employee Health Is Good Business June 2011
Have You Ever Tried To Put A Whole Tree In A Fireplace? October 2011
Management Is Responsible for Productivity December 2011
If It Ain't Broke, Don't Replace It April 2012
Three Productivity Myths August 2012
Wish That Group Health Insurance Wasn't So Epensive? Part I April 2013
Wish That Group Health Insurance Wasn't So Epensive? Part II May 2013
Wish That Group Health Insurance Wasn't So Epensive? Part III June 2013
"Hit The Ground Running"? June 2013
Wish That Group Health Insurance Wasn't So Epensive? Part IV July 2013
Wish That Group Health Insurance Wasn't So Epensive? Part V August 2013
Free Give Away?: A Case Study September 2013
Desktop or Laptop? September 2013
836 What? October 2013
Failing At Something Doesn't Make You A Failure November 2013
So, What's In It For Me? December 2013
How Much Money Has Your Lawyer or Accountant Made For Your Busines? January 2014
Going Solar? February 2014
Windows XP® Backup Files Restored To Windows 8® April 2014
Going Solar?-Revisited April 2014
How Well Do You Know Your Products? August 2014
Penny-Pinchers? Hardly! September 2014
AOV - Not As Easy As You Might Be Led To Believe! September 2014
Thinking About Outsourcing? Beware! October 2014
Downsizing: A Poor Option for Small Businesses December 2014
Tech Soup? February 2015
Pre-owned and Productive March 2015
Debt: Good, Bad, or Just Plain Debt? May 2015
Where Do You Put Your Advertising Dollars? May 2015
The Devil Is In The Details June 2015
Value July 2015
Multi-Factor Analysis August 2015
Forget The Hype, Just Buy What You Need September 2015
One Plus One Does Not Always Equal a Stronger One October 2015
What Is Your Tell? November 2015
Mutivariate Testing In The Wrong Hands! December 2015
Research and Development Equals Productivity January 2016
Financial Cyber Attack Not Really So Scary January 2016
Remember: Employees Are A Big Portion Of Your Wealth! March 2016
Don't Throw It Away Because It Is Old! April 2016
Is The World Of Marketing Changing? May 2016
Time Is Money June 2016
Is There A Niche For You? July 2016
Persistent Myths August 2016
It's All A Matter Of Overhead September 2016
Marketing: Old vs. New Priorities October 2016
Marketing: Old vs. New Priorities Part II November 2016
Marketing View: Spending Similarities After The Depression Of The 1930s And The Recession Of 2007 - Part I January 2017
Marketing View: Spending Similarities After The Depression Of The 1930s And The Recession Of 2007 - Part II February 2017
Why Do We Make Bad Decisions? March 2017
Unintended Consequences (And Possibly Making Things Worse) April 2017
Value, Revisited June 2017
Tax Cut? Stimulate The United States Economy? Don't Count On It! July 2017
Why Can't Small Retail Get It Right? September 2017
How Much Bandwidth Do You Really Need? October 2017
The Future Lies In Immigration December 2017
Is The U.S. Economy Really Booming? January 2018
Is The United States In A Bubble Economy? February 2018
It Can't Be Done Or Can It? March 2018
Reaching New Prospective Customers April 2018
Debt:The Good, Bad and The Ugly Truth May 2018
Looking To Hire In All The Wrong Places July 2018
IS THERE A UNITED STATES RECESSION IN THE FUTURE? August 2018
Can China Win A Trade War With The United States? October 2018
Why did your customers choose you in the first place? November 2018
Are You Basing Your Decisions On Accurate Data? December 2018
Recession Or Not. That Is The Question! January 2019
Are You Marketing To All The Right People? February 2019
Generational Marketing April 2019
The Cost of Losing an Employee May 2019
"Net Promoter Score" Accurate or a Con? June 2019
Going Into Bankruptcy? June 2019
What Is Productivity? August 2019
A Job To Fill: The Perfect Fit September 2019
Internet Telephone and How to Determine Your Needs November 2019
The Recession Is Now! January 2020
You Want To Keep Your Customers? Don't Let Your Service Slip! March 2020
Oil Can Be Your Liquid Gold April 2020
1918-1930-2020 May 2020
Coronavirus Pandemic -You Cannot Go Back To Business As Usual July 2020
Is the United States Department of Labor Manipulating Its Data? September 2020
Is the United States Department of Labor Manipulating Its Data - Answer October 2020
Is It Your Right? Is Your Right Good For Business? December 2020
Skills: Where Do You Find What You Need? January 2021
Getting Beyond the Last Mile! February 2021
It's the Economy, Stupid March 2021
Don't Reinvent the Wheel! April 2021
Is the Electric Automobile the Answer? May 2021
The Bank Won't Lend to My Business-Why? June 2021
Labor Shortages. The True Causes July 2021
Bad Hire? August 2021
Misinformation? November 2021
Just In Time? December 2021
Ready or Not: Electric Vehicles? February 2022
Living With Inflation March 2022
Preventing Fuel Theft April 2022
Sunrise; Sunset May 2022
R&D Is Like a Jigsaw Puzzle-You Have To Put the Pieces Together June 2022
Half-Pay? August 2022
More Harm Than Good? Employee Monitoring September 2022
The Future Lies In Immigration November 2022
Sunrise; Sunset Revisited December 2022
Is It Demographic? January 2023
Are We Losing The Twenty-Five To Fifty-Four Year Old Men? February 2023
Will Social Security Be Around When You Are Ready To Collect? (Labor Participation Rate and Immigration) March 2023
Can Industrial Automation Be Stopped? Do We Want To? May 2023



Collette Mckenzie How to Be Memorable in Business  June 2016



Irene Mori Success Requires Lots of Commitment  July 2020



Jean Moroney Bogged Down by Lists? Just Say No!  December 2015



Shelly Morrison Substantial Competitive Advantage - A Necessity  May 2015



Pat Mussieux Focus on 3 Things!  October 2015



Tim North Effective titles improve proposals  December 2013
Better Writing Skills Newsletter  November 2015



Cameron Nyack Expert Advice On Reputation Management For Business  June 2019



Loki Ong Marketing: The Blood for All Business  May 2019



Michael Orr Content Marketing - the Informational Equivalent to a Starbucks Cup of Coffee  May 2020



Rory Oza Top Tips For Business Travel Safety  May 2017



Rocky C. Rhodes Overwhelmed By Data? Try a Marketing Reporting Solution  July 2016



Josh Rider How Do You Grow Your Small Business?  January 2019



TJ Rohleder People Do What They Believe Is In Their Best Interests  July 2017
Your Company's Most Important Hidden Asset  July 2018
Why You Should NEVER Sell By Price  February 2022



Kim Schott Do You Think Like Your Client?  June 2013



Sarah Schwab Growth Isn't Linear  June 2013



Renuka Sharma Content Was, Is, and Will Be the King  January 2020



Shlomi Shraga Why B2B Marketing Is Very Different From B2C Marketing  June 2019



Missy Tincher Have You Found Your Target Market?  April 2018



Brendan Tobin Don't Wait For Your Ship To Come In.  March 2006



Tyler Ullery Is Predictive Intelligence the Frontier of B2B Marketing?  September 2016



Nick Usborne When the forest moves, you're toast  April 2013



Allaire Williams You Can Talk About Your Competitors and Reap Benefits Too!  January 2021



John J. Woods Unique Innovative Distinction: The Key to Supercharging Your Business Growth  January 2017



Marcia Yudkin, Ph.D See Marketing Minute Listings



Imran Zaman Why Do Projects Fail  November 2013





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